Copywriter James thrives on creative collaboration, bringing fresh ideas to every project at Austin Williams. When he’s not brainstorming with the team, he’s dreaming of road trips with Willie Nelson or jotting down inspiration from nature.

 

Any bucket list items?

I want to travel to Norway to see the Northern Lights and finally learn to play guitar.

 

What makes a great brand?

A great brand can convey its story through something as simple as its logo or colorway and can resonate with you on a personal level.

 

What do you like about working at an agency?

My favorite part about working at an agency is collaborating on different projects every day with the many other talented people here at AW.

 

What inspires you?

I’m inspired by being out in nature; the peace and serenity give my mind time to wander. Just make sure you have a pen and notebook to write down your ideas.

 

What real or fictional person would you go on a road trip with?

I would love to go on a road trip with Willie Nelson. He has been touring the country since the ’60s, so I bet he would know all the good spots. Plus, maybe he would teach me to play the guitar.

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